Saving an entire species from extinction.

My friend and former colleague Kennedy Zakeer started a non-profit organization to help put an end to the rhino poaching crisis in Africa. The devastating realities that the rhino species faced along with her tireless devotion to the cause inspired me to do my part and become part of the solution. I set out to rebrand the entire look and feel of the organization, creating assets that brought to light the brutality that was taking place. From elevating the Instagram feed to creating video content, website, newsletters, marketing tools and t-shirts, the work helped propel the non-profit and garner funding from people all over the world. This creative endeavor was one of the most rewarding projects I’ve done to date.

Video animation by 11DollarBIll.